KCP LIBRARY

Strategic marketing management/ (Record no. 14835)

000 -LEADER
fixed length control field 00575nam a22001937a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20211013141204.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 211013b ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-1-78882-410-1
040 ## - CATALOGING SOURCE
Original cataloging agency KCPL
Transcribing agency KCPL
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number GC 658.802 B985 2019
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Butler, Dane
245 ## - TITLE STATEMENT
Title Strategic marketing management/
Statement of responsibility, etc. Dane Butler.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. United Kingdom:
Name of publisher, distributor, etc. Ed-Tech Press,
Date of publication, distribution, etc. c2019.
300 ## - PHYSICAL DESCRIPTION
Extent 388 p.;
Dimensions 26 cm.
500 ## - GENERAL NOTE
General note Includes bibliographical references and index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Marketing
Form subdivision Management.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Strategic planning.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Full call number Barcode Date last seen Price effective from Koha item type
        KCPLibrary KCPLibrary 10/13/2021   GC 658.802 B985 2019 16365 10/13/2021 10/13/2021 Book

KCP LIBRARY

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5. Upgrade physical and technological infrastructure to enhance quality library services; and

6. Build varoius forms of learning resources to cater the current needs of its generation.