Marketing management / (Record no. 17936)

000 -LEADER
fixed length control field 00528nam a22001817a 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20241017145816.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field 241017t2024 ||||| |||| 00| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-621-04-5037-8
040 ## - CATALOGING SOURCE
Original cataloging agency KCPL
Transcribing agency KCPL
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number GC 658.8111 A117 2024
100 ## - MAIN ENTRY--PERSONAL NAME
9 (RLIN) Abantao, Baniline Jone V.
245 ## - TITLE STATEMENT
Title Marketing management /
Statement of responsibility, etc. Baniline Jone V. Abantao.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. Manila :
Name of publisher, distributor, etc. Rex Book Store,
Date of publication, distribution, etc. c2024.
300 ## - PHYSICAL DESCRIPTION
Extent 285p. ;
Dimensions 24cm.
504 ## - BIBLIOGRAPHY, ETC. NOTE
Bibliography, etc. note Includes bibliographies.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Source of heading or term Marketing management.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Source of classification or shelving scheme
Koha item type Book
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Full call number Barcode Date last seen Date last checked out Copy number Price effective from Koha item type
          KCPLibrary KCPLibrary 10/17/2024 2 GC 658.8111 A117 2024 18819 04/22/2025 02/06/2025 2 10/17/2024 Book
          KCPLibrary KCPLibrary 10/17/2024 4 GC 658.8111 A117 2024 18820 04/22/2025 04/15/2025 3 10/17/2024 Book
          KCPLibrary KCPLibrary 10/17/2024 5 GC 658.8111 A117 2024 18818 02/28/2025 02/25/2025 1 10/17/2024 Book

KCP LIBRARY

Mission

The KCP Library provides quality resources and innovative services
that sustain and encourage the academic endeavors of the institution.

Objectives

1. Provide conducive learning environment to diverse users;

2. Assist users in locating and using information resources effectively and efficiently;

3. Acquire and update all library resources that support the academic endeavors of the institutions;

4. Collaborate with other institutions as a cost-effective means of expanding the resources and services;

5. Upgrade physical and technological infrastructure to enhance quality library services; and

6. Build varoius forms of learning resources to cater the current needs of its generation.