Distribution management / Marife Agustin-Acierto and Gilfred Abad Acierto ; Anabelle Gordonas, editor.
By: Agustin-Acierto, Marife
Contributor(s): Acierto, Gilfred Abad | Gordonas, Annabelle [editor.]
Material type:
TextPublisher: Manila : Unlimited Books, c2019Description: 264p. ; 24cmISBN: 978-621-427-051-4Subject(s): Distribution managementDDC classification:
Contents:
Ch.1. Introduction -- Ch.2. Emergence of marketing channels -- Ch.3. Components of marketing channels -- Ch.4. Channel management -- Ch.5. Marketing channel -- Ch.6. Designing marketing channels -- Ch.7. Selecting channel partners -- Ch.8. Evaluating channel member performance -- Ch.9. Context of channel management and distribution.
| Item type | Home library | Call number | Copy number | Status | Date due | Barcode |
|---|---|---|---|---|---|---|
Book
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KCPLibrary | FIL 658.8 A284 2019 c.1 (Browse shelf) | 1 | Available | 18865 | |
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Book
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KCPLibrary | FIL 658.8 A284 2019 c.2 (Browse shelf) | 2 | Available | 18866 | |
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Book
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KCPLibrary | FIL 658.8 A284 2019 c.3 (Browse shelf) | 3 | Available | 18867 |
Browsing KCPLibrary shelves Close shelf browser
| FIL 658.408 D362 2021 c.3 Good governance and social responsibility / | FIL 658.5 A561 2001 Production management in the Philippine setting | FIL 658.8 A284 2019 c.1 Distribution management / | FIL 658.8 A284 2019 c.2 Distribution management / | FIL 658.8 A284 2019 c.3 Distribution management / | FIL 658.8 F634 2023 Credit & Collection / | FIL 658.8 F634 2023 Credit & Collection / |
Includes bibliographical references.
Ch.1. Introduction -- Ch.2. Emergence of marketing channels -- Ch.3. Components of marketing channels -- Ch.4. Channel management -- Ch.5. Marketing channel -- Ch.6. Designing marketing channels -- Ch.7. Selecting channel partners -- Ch.8. Evaluating channel member performance -- Ch.9. Context of channel management and distribution.
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