TY  - BOOK
AU  - Kurtz, David L.
TI  - Principles of marketing/ 
SN  - 978-981-4296-69-4
U1  - GC 658.8 K96 2010 
PY  - 2010///
CY  - Andover:  	
PB  - Cengage Learning, 
KW  - Marketing.
N1  - Includes bibliographical references and index
ER  -