Your search returned 5 results.

1.
Services marketing / Raymond P. Fisk, Stephen J. Grove, Joby John.

by Fisk, Raymond P | Grove, Stephen J | John, Joby.

Edition: 4th ed.Material type: Text Text Publisher: Andover: Cengage Learning, c2014Availability: Items available for loan: KCPLibraryCall number: GC 658.8 F538 2014 (5).

2.
Service management: operations, strategy, information technology/ James A. Fitzsimmons, Mona J. Fitzsimmons, Sanjeev Bordoloi.

by Fitzsimmons, James A | Fitzsimmons, Mona J | Bordoloi, Sanjeev.

Edition: 8th ed. Material type: Text Text Publisher: New York, NY: McGraw-Hill Education, c2015Availability: Items available for loan: KCPLibraryCall number: GC 658 F562 2015 (3).

3.
Services marketing: integrating customer focus across the firm/ Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.

by Zeithaml, Valarie A | Bitner, Mary Jo | Gremler, Dwayne D.

Edition: 6th ed. Material type: Text Text Publisher: New York, NY: McGraw-Hill Education, c2016Availability: Items available for loan: KCPLibraryCall number: GC 658.8 Z48 2016 (3).

4.
Services marketing: people, technology, strategy/ Jochen Wirtz, Christopher Lovelock.

by Wirtz, Jochen | Lovelock, Christopher.

Edition: 8th ed. Material type: Text Text Publisher: Hackensack, NJ: World Scientific Publishing, c2016Availability: Items available for loan: KCPLibraryCall number: GC 658.8 W799 2016 (5).

5.
Services marketing: Era of engagement / Leonardo R. Garcia, Enrique M. Soriano.

by Garcia, Leonardo R | Soriano, Enrique.

Material type: Text Text; Format: print ; Literary form: Not fiction Publisher: Quezon city: C&E Pub., ©2017Availability: Items available for loan: KCPLibraryCall number: GC 658.8 G216 2017 (5).

KCP LIBRARY

Mission

The KCP Library provides quality resources and innovative services
that sustain and encourage the academic endeavors of the institution.

Objectives

1. Provide conducive learning environment to diverse users;

2. Assist users in locating and using information resources effectively and efficiently;

3. Acquire and update all library resources that support the academic endeavors of the institutions;

4. Collaborate with other institutions as a cost-effective means of expanding the resources and services;

5. Upgrade physical and technological infrastructure to enhance quality library services; and

6. Build varoius forms of learning resources to cater the current needs of its generation.