000 | 00700nam a2200217Ia 4500 | ||
---|---|---|---|
005 | 20230626140659.0 | ||
008 | 200803s9999||||xx |||||||||||||| ||und|| | ||
020 | _a978-1-138-68076-0 | ||
040 |
_aKCPL _cKCPL |
||
082 |
_aGC 658.804 Z72 2018 _23rd ed. |
||
100 | _aZimmerman, Alan | ||
245 | 0 |
_aBusiness to business marketing management: _ba global perspective/ _cAlan Zimmerman and Jim Blythe. |
|
250 | _a3rd ed. | ||
260 |
_aNew York, NY: _bRoutledge, _cc2018. |
||
300 |
_a438 p.: _bill.; _c25 cm. |
||
500 | _aIncludes index | ||
650 |
_aMarketing _vManagement. |
||
650 |
_aIndustrial marketing _vManagement. |
||
700 | _aBlythe, Jim. | ||
942 |
_cBK _e3rd ed. _2ddc |
||
999 |
_c5944 _d5944 |