KCP LIBRARY

Services marketing: (Record no. 5939)

000 -LEADER
fixed length control field 00768nam a2200229Ia 4500
005 - DATE AND TIME OF LATEST TRANSACTION
control field 20230120155622.0
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
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020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number 978-981-3151-03-1
040 ## - CATALOGING SOURCE
Original cataloging agency KCPL
Transcribing agency KCPL
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number GC 658.8 Z48 2016
Edition number 6th ed.
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name Zeithaml, Valarie A.
245 #0 - TITLE STATEMENT
Title Services marketing:
Remainder of title integrating customer focus across the firm/
Statement of responsibility, etc. Valarie A. Zeithaml, Mary Jo Bitner, Dwayne D. Gremler.
250 ## - EDITION STATEMENT
Edition statement 6th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc. New York, NY:
Name of publisher, distributor, etc. McGraw-Hill Education,
Date of publication, distribution, etc. c2016.
300 ## - PHYSICAL DESCRIPTION
Extent 642 p.:
Other physical details ill.;
Dimensions 26 cm.
500 ## - GENERAL NOTE
General note Includes index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Service industries
Form subdivision Marketing.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element Customer services.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Bitner, Mary Jo.
700 ## - ADDED ENTRY--PERSONAL NAME
Personal name Gremler, Dwayne D.
942 ## - ADDED ENTRY ELEMENTS (KOHA)
Koha item type Book
Edition 6th ed.
Source of classification or shelving scheme
Holdings
Withdrawn status Lost status Source of classification or shelving scheme Damaged status Not for loan Permanent Location Current Location Date acquired Total Checkouts Full call number Barcode Date last seen Copy number Price effective from Koha item type
          KCPLibrary KCPLibrary 08/03/2020   GC 658.8 Z48 2016 14920 08/03/2020 3 08/03/2020 Book
          KCPLibrary KCPLibrary 01/20/2023   GC 658.8 Z48 2016 14918 01/20/2023 1 01/20/2023 Book
          KCPLibrary KCPLibrary 01/20/2023   GC 658.8 Z48 2016 14919 01/20/2023 2 01/20/2023 Book

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