KCP LIBRARY

Mission

The KCP Library provides quality resources and innovative services
that sustain and encourage the academic endeavors of the institution.

Objectives

1. Provide conducive learning environment to diverse users;

2. Assist users in locating and using information resources effectively and efficiently;

3. Acquire and update all library resources that support the academic endeavors of the institutions;

4. Collaborate with other institutions as a cost-effective means of expanding the resources and services;

5. Upgrade physical and technological infrastructure to enhance quality library services; and

6. Build varoius forms of learning resources to cater the current needs of its generation.

	201.	Marketing management: Knowledge and skills/ Paul Peter, James H. Donnelly. by Peter, J. Paul \| Donnelly, James H. Edition: 8th ed.Material type: Text Publisher: Boston: McGraw-Hill Irwin, c2008Availability: Items available for loan: KCPLibraryCall number: GC 658.8 P478 2008 (3).
	202.	A preface to marketing management/ J. Paul Peter, James H. Donnelly. by Peter, J. Paul \| Donnelly, James H. Edition: 12th ed. Material type: Text Publisher: New York, NY: McGraw-Hill, c2011Availability: Items available for loan: KCPLibraryCall number: GC 658.8 P478 2011 (1).
	203.	Strategic marketing management/ Luiz Moutinho, Geoff Southern. by Moutinho, Luiz \| Southern, Geoff. Material type: Text Publisher: Andover: Cengage Learning, c2013Availability: Items available for loan: KCPLibraryCall number: GC 658.8 M934 2013 (6).
	204.	Product management/ by Brian Lawley and Pamela Schure. by Lawley, Brian \| Schure, Pamela. Material type: Text Publisher: Hoboken, New Jersey: John Wiley & Sons, c2017Availability: Items available for loan: KCPLibraryCall number: GC 658.5 L418 2014 (5).
	205.	Project management for dummies/ by Stanley E. Portny. by Portny, Stanley E. Edition: 5th ed. Material type: Text Publisher: Hoboken, NJ: John Wiley & Sons, c2017Availability: Items available for loan: KCPLibraryCall number: GC 658.404 P853 2017 (2).
	206.	Crisis communication: case studies and lessons from international disasters/ Kjell Brataas. by Brataas, Kjell. Material type: Text Publisher: New York, NY: Routledge, c2018Availability: Items available for loan: KCPLibraryCall number: GC 658.477 B824 2018 (3).
	207.	The essential Deming: leadership principles from the father of quality/ W. Edwards Deming; edited by Joyce Nilsson Orsini. by Deming, W. Edwards \| Orsini, Joyce Nilsson, editor. Material type: Text Publisher: New York: The McGraw-Hill Companies, c2013Availability: Items available for loan: KCPLibraryCall number: GC 658.4092 D381 2013 (3).
	208.	Answers for modern communicators: a guide to effective business communication/ Deirdre Breakenridge. by Breakenridge, Deirdre. Material type: Text Publisher: New York, NY: Routledge, c2018Availability: Items available for loan: KCPLibraryCall number: GC 658.45 B828 2018 (3).
	209.	Global marketing: foreign entry, local marketing, & global management/ Johny K. Johansson. by Johansson, Johny K. Edition: 2nd ed. Material type: Text Publisher: Boston, MA: McGraw-Hill Companies, c2000Availability: Items available for loan: KCPLibraryCall number: GC 658.84 J65 2000 (1).
	210.	Global marketing/ Warren J. Keegan, Mark C. Green. by Keegan, Warren J \| Green, Mark C. Edition: 3rd ed. Material type: Text Publisher: Upper Saddle River, New Jersey: Pearson Education, c2003Availability: Items available for loan: KCPLibraryCall number: GC 658.84 K26 2003 (3).
	211.	Export-import and logistics management/ Charlie Hill. by Hill, Charlie. Material type: Text Publisher: New Delhi: Random Publications, c2014Availability: Items available for loan: KCPLibraryCall number: GC 658.84 H645 2014 (1).
	212.	Event management: an Asian perspective/ Glenn McCartney. by McCartney, Glenn. Material type: Text Publisher: New York: McGraw-Hill Education, c2010Availability: Items available for loan: KCPLibraryCall number: GC 394.2068 M478 2010 (1).
	213.	Hospitality business development/ Ahmed Hassanien, Crispin Dale, Alan Clarke. by Hassanien, Ahmed \| Dale, Crispin \| Clarke, Alan. Material type: Text Publisher: Amsterdam: Elsevier, c2010Availability: Items available for loan: KCPLibraryCall number: GC 647.94068 H353 2010 (1).
	214.	Fundamentals of database management system / Nilo M. Padre. by Padre, N.M. Material type: Text Publisher: Manila, Philippines: Minshapers Co., Inc., c2017Availability: Items available for loan: KCPLibraryCall number: GC 005.74 P124 2017 (5).
	215.	Being hanpy and well: principles of stress management / Phillip L. Ciocon. by Ciocon, P.L. Material type: Text Publisher: Mandaluyong City: BeHaPpy & WeLL Enterprises, c2010Availability: Items available for loan: KCPLibraryCall number: GC 155.904 C756 2010 (1).
	216.	Business ethics and social responsibility: principles, policies, programs and practices… / Victoria Garalde-Orlando and Solita A. Frias. by Geralde-Orjalo, V. Material type: Text Publisher: Quezon City: Phoenix Publishing House, c2016Availability: Items available for loan: KCPLibraryCall number: GC 174.4 G212 2016 (3).
	217.	Organizational behavior and management in Philippine organizations / Cynthia A. Zarate. by Zarate, C.A. Edition: Revised edition.Material type: Text Publisher: Manila: Rex Book Store, c2015Availability: Items available for loan: KCPLibraryCall number: GC 302.35 Z36 2015 (2).
	218.	Costly wars, elusive peace: collected articles on the peace processes in the Philippines 1990-2007 / Miriam C. Ferrer. by Ferrer, M.C. Material type: Text Publisher: Quezon City: University of the Philippines Press, c2013Availability: Items available for loan: KCPLibraryCall number: GC 303.6909599 F385 2013 (1).
	219.	Money, credit and banking. 2015 ed. by Laman, R.M.B. Material type: Text Publisher: Manila : GIC Enterprises & Co., Inc., c2015Availability: Items available for loan: KCPLibraryCall number: GC 332.4 L214 2015 (1).
	220.	Financial system, market & management: the basics / Rose Marie B. Laman. by Laman, R.M.B \| Laman, Vince P.B \| Evia, E.P. Material type: Text Publisher: Manila, Philippines: GIC Enterprises & Co., Inc., c2015Availability: Items available for loan: KCPLibraryCall number: GC 332 L214 2015 (3).

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